-
„In
the future the interior of the automobiles will make the
distinction, especially between the types of the brands “
(Quotation
DaimlerChrysler in Automotive Management, Springer Verlag 2004)
-
Alternatives
to carpet have been neglected because of a
focus on high tech gadgets – despite practical disadvantages and against
fashion trends
-
In
the housing market the trend is wooden flooring, in the automobile
market the same trend will follow
Question: “There is no wall-to-wall carpet in your living room, isn’t
it? So why is there still wall-to-wall carpet in your car?”
-
The
distinction of the brands ("pimp my car")
will be impressed by the
“oha“-effect
-
The
technical development is widely protected by patent until the year
2024. The final development is only a question of implementation because
of the know-how given by veneer flooring (housing market) and wooden
ornamental parts (automobile)
-
The
Austrian tuning manufacture Koenigseder offers exclusively veneer flooring
for all brands and cars (tailor-made equipment)